"Dr Luke is kind of at the helm of American pop music and, in the beginning, I felt really excluded from that world. I was like, “Everything sounds the same; I don’t ever want to do that.” Then Katy Perry’s people asked if I wanted to support her in America. I bought her album and I was like, “This is actually really good.” Then I bought Ke$ha’s and obviously I had Britney’s LPs already. Slowly, I changed my perspective. If you’re in a club, you don’t necessarily want to be listening to super-meaningful music, but it doesn’t take the value away from it." The idea of personas and characters in pop music predates Marina Diamandis' birth. Today, though, there are increasing signs that the ability to reinvent one's image in the most commercial sense is a cheap excuse to sell out and aim for chart stardom. Diamandis, achieving somewhat lukewarm praise for her debut record The Family Jewels despite being a collection of excellent new wave pop songs, has thus ...
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